A brand identity and web design studio that elevates your business, beautifully.

Loki Loki designs beautiful, impactful brand identities to ensure your business stuns and delivers. We work with small businesses and entrepreneurs to create brand identities, websites, and all the tools you need to go forth and conquer. With confidence.

Founded in 2008, our mission is to connect your business goals to bold, sophisticated design that attracts your ideal client and helps grow the business you want to run.

Our creative, brand identity, and design services take your vision and make it visual.

What are your customers saying about you? What do you want them to be saying? When your brand is successful, your customers know “I belong here” right away. Our job is to blend your business strategy with the messaging and unique design elements that will shape these conversations and keep your customers buzzing. 

We take a holistic approach to design, and our process is collaborative. Before we design anything, we get to know you and your goals to clarify your vision and make it visual. 

Next, we work with you to create your brand identity and develop the branded tools that will meet the needs of your customers and your business. We then help you implement your tools where they’ll have the greatest impact. All of this ensures the design process happens with you, not to you.

Whether you’re just starting out or an established business that needs a refresh to expand your brand, our services will help you level your business up, beautifully. 

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  • Our first step is to understand you and your business from the inside out. We’ll discuss your goals, what you like and don’t like, and come up with naming and other ideas that will inform you brand’s identity.

    Then the visual creative begins. We’ll put together an inspiration board, see if you need to hire a writer or plan for a photo shoot, and create a timeline for your project. We’ll also help you choose the colors, fonts, and other foundational elements of your brand. 

    Once this foundation is set we’ll create the design systems and visual tools that will bring your brand identity to life everywhere it has an audience.   

  • From print to digital, and virtual to tactile, if you need it, we design it: 

    • Website and e-commerce design

    • Business cards, letterhead, email signatures, presentations 

    • Brochures, postcards, email newsletters, social media profiles, social media shares 

    • Signage, promotional products, packaging, e-commerce and retail merchandising

    And more. 

    We design strategically and realistically with a focus on consistency and creativity. As we create your branded tools, we’ll show you how and where to use them so they make an impact and deliver the results you’re looking for.

  • Our partnership continues (or in some cases, begins) after you launch. We will set you up for success and be there to help guide you as your business evolves. We’ll schedule check-ins to see what’s working and what needs improvement, and adjust designs and concepts so they continue to support your brand and work for your business. 

    Our process ensures everything we create is beautiful, cohesive, and effective. It helps us launch projects quickly and efficiently and supports our ride-or-die creative partnerships that last for years. 

Creativity and good business are the foundation of everything our founder, Cody McBurnett, does.

Creativity and entrepreneurship are in her blood. Cody split her formative years between her grandmother’s atelier and her mother’s salon. She learned from an early age that when you combine good style and design with a good business, there’s no stopping you. 

Cody’s work pays homage to the artistry she grew up with. As Loki Loki’s Founder and Chief Creative Director, she knows that, like a great haircut or the perfectly tailored ensemble, good brand design is an eye-catcher that allows the real—and best—of what you have to offer shine through. 

Cody also understands the unique challenges small businesses face not only because she grew up in them and runs one herself, but because she’s worked with more than a hundred businesses in the past fifteen years to launch, evolve, and succeed. And while Loki Loki’s Brooklyn headquarters doesn’t have a Jungle Room (yet), Cody does have an Elvis-inspired “Taking Care of Business” tattoo that embodies her TCB creative problem solving approach to everything she does.  

With this combination of off-the-charts creativity and small business know-how, she helps her clients nail their strategy and create gorgeous brand identities that catch their customers’ eye and elevate their business, beautifully.